Shoppable reels
Shoppable reels shows short vertical videos and images, each with up to two tagged products. Choose a Reel stage that fans the reels out around the one in front, or a Community wall that drifts columns of posts up and down. Reels can open in a full-screen viewer that plays them like stories.
How to set it up
Step 1: Add the Shoppable reels section
- In the theme editor, open the page you want and click Add section under Template.
- Search for Shoppable reels and select it (1).
Step 2: Choose a layout
- Pick Layout (1): reel stage or community wall, then its options. Turn on Open reels in a full-screen viewer (2).
Step 3: Add reels
- Add Reel blocks: an image or a vertical 9:16 video, the creator and network, a caption and up to two Tagged products.
Settings reference
Shoppable reels
| Layout | |
|---|---|
| Layout | Reel stage fans the reels out around the one in front. Community wall drifts columns of posts up and down. Options: Reel stage, Community wall. |
| Advance reels automatically | Turns this on or off. |
| Show caption and products under the reel | Turns this on or off. |
| Columns | Two columns on mobile. |
| Post shape | Options: Mixed, Portrait, Square. |
| Drift speed | Options: Slow, Medium, Fast. |
| Height | Slider. |
| Speed up while the page scrolls | Turns this on or off. |
| Story viewer | |
| Open reels in a full-screen viewer | Plays the reels one after another, like stories. Tap the sides to skip, hold to pause. |
| Show tagged products in the viewer | Turns this on or off. |
Reel block
| Image | An image from your files. |
|---|---|
| Video | Plays muted and replaces the image. Vertical 9:16 video works best. |
| Creator | |
| Network | Options: Instagram, TikTok, YouTube, Pinterest, None. |
| Caption | |
| Tagged product 1 | A product. |
| Tagged product 2 | A product. |
| Image duration | How long an image reel stays on screen. Videos play to the end. |
Section width, corners, padding, color scheme, divider and visibility work the same in every section: see Section layout and spacing. Headings, subheadings and descriptions: see Section headings and text.
How it works
- In the viewer, tap the sides to skip and hold to pause. Image reels stay on screen for the duration you set; videos play to the end.
- Videos play muted.